UNIONE DEI COMUNI TERRE DEL MARE E DEL SOLE is working to promote and enhance our wonderful territories. The first of a series of meetings with tourism industry experts and professionals was recently held in CETINJE, Montenegro, marking the beginning of an exciting journey.

After having received the "Capitalisation Leader" honorable mention, we now have a new goal: to create an innovative model of public-private cooperation that considers the tourist as an integral part of the local community. We want to promote widespread hospitality, and this will be possible also thanks to the precious collaboration of the economic, cultural and social operators of our territory.

This is an ambitious project, involving a wide range of stakeholders, because we are convinced that only through comparison, synergy and collaboration can we successfully face the great challenges that the tourism sector presents.

Our next stop will be Albania, where new opportunities for cooperation and exchange of experiences await us.